Singapore: Branding for SEGD Conference 2022



Society for Experiential Graphic Designs or SEGD holds a large conference every year where designers can gather to celebrate and showcase the newest innovations towards placemaking. I picked Singapore as the conference’s next location and designed a visual system for the event. The system involves a set of bright colors, triangular graphics, a custom typeface to celebrate both the traditional and modern aspects of Singapore.






6 Weeks
Individual Project
Illustrator, Photoshop




























© 2023 CATHERINE WANG